![]() ![]() Educating the public and policy makers about the brutality, cruelty and senselessness of the rhino horn trade is also part of the ongoing awareness drive.Įducation regarding the natural environment, as well as exploring alternative and sustainable forms of income (safari lodges, tourism, traditional craft etc.) for local communities are key drivers for reducing death of rhinos due to poaching. Although organised crime typically spearheads the trade, the poachers themselves are often economically disadvantaged.Įducation, awareness and conservation are the primary ways we protect rhinos.Īwareness campaigns are aimed at reducing the demand for rhino horn, as well as highlighting the impact of poaching on rhino populations. One rhino horn is worth around GBP200 000 (USD 254 826). Greed, ego, ignorance and status are the biggest drivers for rhino horn poaching. Farmland- and human development tend to fragment rhino populations, which makes it difficult for them to breed. When land is cleared for agriculture, the rhino are forced to find grasslands elsewhere. Rhino horn is not only illegal, it also has absolutely no benefits for humans whatsoever.Īs human populations increase, there’s a greater need for farmlands which means loss of habitat for the rhinos. Poaching is extremely cruel, causes immense suffering, and is primarily done to obtain rhino horn. Rhinos are brutally poached (illegally killed) for their horns. Nowadays, rhinos face extinction due to poaching, habitat loss, inbreeding, and fragmentation. Mega-herbivores such as elephants and rhinos were killed for sport, as well as for their horns and tusks – which were considered a symbol of wealth and status. The hunters of the Colonial era were responsible for killing thousands of animal species around the globe. In previous eras, rhinos were killed by trophy hunters. There are less than 30 000 rhino living in the wild around the world, compared with roughly 400 000 that were still alive at the beginning of the 20th Century. Yes! Rhinos are critically endangered which means that they could become extinct within our lifetime. Let’s explore the plight of rhino and our mission through the below frequently asked questions. ![]()
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